At the heart of it all, Passion exists to see a generation stake their lives on what matters most. For us, that’s the fame of the One who rescues and restores, and the privilege we have to fully leverage our lives by amplifying His name in everything we do.

Given the fact that the university landscape changes every fall with a rush of new freshman faces, our mission at Passion is to continue to engage the “university moment,” with the compelling message of Jesus and the story He is writing around the globe.

To that end, Passion 2012 is more than just another event, it’s a beautiful part of a movement that’s about finding true meaning as we take our place in a story so much bigger than ourselves. It’s about trading small dreams for a grand epic that is shaping history and has no end. And it’s about a rare chance for tens of thousands of university-aged young people to gather in celebration of their common faith purpose.